I Love Hub & Spoke/I Hate Hub & Spoke
Doug Haslam The latest shiny object of communications I am hearing about is "hub and spoke," where spokes of communication are served by a central hub of content. I like the concept,…
Observations From BlogWorld Expo
Just back from BlogWorld Expo in Las Vegas, and I have a few observations: A little history: three years ago, I attended the Podcast and New Media Expo in Ontario,…
Effective PR in a Social World; from Integrated Marketing Summit
This week, I had the pleasure of speaking at the Integrated Marketing Summit in Kansas City. First of all, thank you to Shawn Elledge and the crew for putting on…
Google Sidewiki: Brandjacking? or the Future? (w/ Bonus Content)
This post was originally published on Todd Defren’s blog, PR-Squared– Todd is Principal at SHIFT Communications, my employer One of the latest shiny objects, Google’s Sidewiki, intrigues me as a…
Social Media Top 5: Pay for Twitter, Stupid Transparency Tricks, and WaPo Social Media Guidelines
Pay for Twitter? Dan Ziman says yes, and lays out his case. A couple of years ago I said I would pay for Twitter (and Dan’s $30/year is in my…
On the Road: October & November
All of a sudden, I’m hitting the conference circuit this autumn. Here is a summary of the upcoming events I will be at (and, I am flattered to say, speaking).…
Do We Agree Too Much Online? Yes We Do- I Mean, No We Don’t
I have been noticing lately some handwringing, public and private, over the fact that social media marketing and PR folks do nothing but agree with each other in blog posts…
Social Media Top 5: Undead Embargoes, oneforty.com & Death by iPhone
Embargoes Are Dead (Again)- So Says TechCrunch Michael Arrington has some points in that some big companies (like Google) have finally succumbed to no-embargo news, but to declare embargoes dead…
A Personal Appeal for Bone Marrow Donors
If you have been to this blog before, you probably know that I have worked hard to raise money for my participation in the Pan-Mass Challenge– to fight cancer. Both…
September is Hunger Action Month
While I tend to write about social media here, which is part of my work in public relations, regular visitors to this blog know that I get involved in causes…