While I tend to write about social media here, which is part of my work in public relations, regular visitors to this blog know that I get involved in causes as well, particularly the Pan-Mass Challenge. In fact, it’s fair to say I get you involved as well, based on the response to my annual call for pledges.

I’d like to be better about spotlighting other causes– especially those that use social media to spread the word. One such cause is Feeding America’s Hunger Action Month. Using Twitter, promoting the main site and partner sites through outlets like Facebook, and using a good old fashioned direct appeal campaign to bloggers, Hunger Action Month is spending September trying to raise awareness of child hunger in the United States, a worry increased by the recession, and perhaps one that shouldn’t be far from our minds in any economy.

Thanks to friend Sarah Wurrey (Feeding America is her client) for pointing me to the site. I had a poke ’round and found it was very easy to send an appeal to my members of Congress to do something about child hunger (yes, I read it before hitting “send”).

Have a look for yourself and report back what you think: http://hungeractioncenter.org/hungeractionmonth/

As for me, I’m particularly interested in how Feeding America does in terms of quantifiable results. I will be sure to shake Sarah down for some info.

*Not to be ignored; the acronym for “Hunger Action Month” is H.A.M. Clever.

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