Influenza Marketing: Is the Process Ailing? “Influencer Marketing” is one of the biggest buzzwords for a marketing tactic (yes, tactic) that is often a bit slippery in a number of…
This week’s topics inspired in part by my participation in the revived Media Bullseye Roundtable podcast. Always a pleasure to chat with Chip Griffin about media and communications topics. …and…
When Parody Run Amok and Lack of Disclosure Clasp Sweaty Palms and Jump off the Bridge of Propriety I just thought that was a cool sentence, but I found this…
My Buzzword-Based Definition of Marketing is Better than Your Buzzword-Based Definition of Marketing Everything the tech world says about marketing is wrong First: “Everything xxx is wrong” is Internetspeak for…
For Immediate Release Podcast: Cancer, Communications and Other Fun Stuff FIR #29: Communications and Cancer For years, I have been a fan of the For Immediate Release podcast, hosted by…
I’m a bit late with my weekly writing, as I spent extra time this weekend cursing university creative writing departments for unleashing a generation of narcissistic bores on the movie-loving…
Podcasts? What Podcasts? NPR employees have been instructed not to promote its own podcasts on the air? What? It appears there is a friction between NPR’s longtime brilliance at making…
Facebook Instant Articles Coming to More Publishers Soon. And…? On April 12, Facebook says, it will open up its Instant Articles platform to all publishers. I haven’t taken much advantage…
One Question about Facebook Reactions: Facebook officially released the “reactions” emoji, so people can express a range of emotions outside of the traditional “like” button when not bothering to actually…
Two “User Experience” Pet Peeves After a week off of writing, I’ll start with two less timely thoughts: First – why stop at annoying customers, visitors or users once when…
Doug Haslam