Different Audiences Different Writers
Doug Haslam I thought I could approach reading two social media-related books in the same way. I couldn’t. Don Tapscott’s "Grown Up Digital" is aimed at someone like me, gen-X and older…
Social Media Top 5: Twitter Abandonment Issues, FriendFeed Traction? and Nothing’s New No More
Nielsen says “Twitter Quitters Post Roadblock to Long-Term Growth”: It’s troubling that one of my favorite social networking (and marketing) tools is suffering from a lot of abandoned accounts: over…
Wrigley Field’s Lesson: Charm Without Substance
I was really excited to visit Wrigley Field, home of the Chicago Cubs. Spending most of my baseball dollars at the shrine we call Fenway Park, I expected similar, nostalgic…
Big with Resources or Small with Agility?
Thanks to "Colonel Tribune (http://twitter.com/…eltribune)," I got a personal tour of the Chicago Tribune tower and offices during my recent vacation. One thing that impressed me was the extent to…
Social Media Top 5: OMG OPRAH!!!, PR Rules Social Media, & NHL Tweetup
OMG OMG OPRAH’S ON TWITTER OMG OMG!! WELCOME TO TWITTER OPRAH (BUT WHY IS SHE YELLING AT US?) Ev Williams of Twitter went on Oprah’s show to talk Twitter (no,…
Of Tea Parties and Muddled Messaging
The April 15 Tax Day tea parties were a great example of grass roots, viral organization to move thousands of people (whether you believe the reported attendance or not) to…
Ruth Bader-Ginsberg on Social Media
OK, not really. But in a Sunday New York Times article (http://bit.ly/rbgin) she did hit a great communications point in talking about the effect of foreign rulings on the U.S.…
Social Media Top 5: Spock, Caucasians and Cockroaches
Star Trek Screening Was Social Media Marketing? Well, it’s not just the Twitter reaction, which helped and becomes more and more valuable as Twitter gains steam. But the Word of…
PR? Or Just Social Media?
It occurred to me that all my talk of social media probably gets me pegged as a "social media" guy. Thing is, I’m a PR guy. Social media does play…
Bad Pitch Rants- as Plentiful & Predictable as- Bad Pitches
How should PR people contact media people? However those media people say they prefer. Period. If that’s too much work for PR people. well, that’s our job. If media people…