It’s the Next Little Thing, Not the Next Big Thing
I often get grumpy about “shiny object syndrome,” when people jump on some brand-new social network or tool and declare it the “Next Big Thing,” because – well who knows…
I often get grumpy about “shiny object syndrome,” when people jump on some brand-new social network or tool and declare it the “Next Big Thing,” because – well who knows…
I once used the phrase “(Social media ‘guru’ name here) is Not Smarter Than You” in a blog post as a way of encouraging folks to create their own content…
This week, I posted a simple question on Facebook: “Are you raising awareness or annoyance?” I didn’t say what this was referring to; I could have been talking about people…
Recently, I had started seeing friends circulate articles that a study at Princeton had debunked the “10,000 Hour Rule.” That was an idea most widely flogged in Malcolm Gladwell’s book…
I was fortunate to be invited to a live chat on “newsjacking.” The ScribbleLive folks provided an embed link, which installs the chat below. Depending on how things go, I…
Disclosure: I joined #TeamLumia and tweeted with that hashtag, on the phone they gave me, as we toured Fenway Park and saw the Boston Red Sox.
Recently, a lot of social media professionals (like myself) got up in arms over a Business Insider article, “We Got A Look Inside The 45-Day Planning Process That Goes Into…
Last week, Scott Monty, a friend I have known dating back to his Boston days, announced he was leaving his position at Ford Motors, where he ran digital communications, i.e.…
Well, it finally happened. Almost a decade of hubris by a new wave of marketers telling that social media was the be-all and end-all, and declaring advertising “dead” has finally…
I guess we’ll have to spoil the networks now. “Spare the Snark, Spoil the Networks.” That was the long-time slogan of “Television Without Pity,” a web site and community that,…