Reprehensible Ego-Tripping or Fun? Both!
Doug Haslam In Social Media Marketer-Land, we often make sport of the constant ego-building, attention-mongering activities that are all too prevalent. I do it, you do it (oh, I know you do…
2012
“New” Rules of Content Marketing; Not So New
A version of this post originally appeared on the Voce Nation Blog In February, I attended Boston’s Social Media Breakfast 26: “The New Rules of Content Marketing.” Since much of…
Pinterest and Instagram; The Scales Fall From My Eyes (Somewhat)
in my cynical, skeptical way, I have spent the last several months heaping doubt and scorn on Pinterest and Instagram, mainly as a hedge against the people who seem too…
Signal-to-Noise Ratio: a Two-Way Street
While at the PRSA Digital Impact Conference this week, I sat I in on Pierre-Loic Assayag of Traackr’s presentation on “influence.” Aside from approaching influence as a common sense topic…
The Facebook Password Conundrum, or Why I Shouldn’t be an Eagle Scout
I have been reading lately about employers asking for job prospects’ (or even employees’) Facebook passwords as a part of the interview process. I’m not going to try to judge…
Social Media Top 5: Pinfographics, Homeless Hotspots at SXSW, and Legally Social
1) Don’t Kill All the Lawyers I enjoyed this short piece on managers and lawyers by Ted Weisman of Lois Paul and Partners. The truth is, between bigger brand with…
Social Media Top 5: Humanize Your Infographics with Analytics
Yeah, nobody’s reading this fresh because everybody’s at SXSW Interactive, right? Except those that aren’t. “Humanize” – Rush to Publish Causes Confusion The fact that publishing tools are plentiful and…
#MySMCStory: Social Media Club Boston
I have been involved in some form with the Social Media Club Boston Chapter since its founding in 2006, and remain so to this day, currently serving as a member…
Social Media Top 5; Pinterest Copyright, PR Defined, More Infographic Atrocity
Pinterest and the Copyright Bogeyman Pinterest has captured the hearts and minds of social media shiny-object navel-gazers. It’s great, it’s simple, it’s visual.. but back in January, I couldn’t help…
Focus Panel : Discussion on Content Marketing
I’m always tickled to be included among smart people on a panel to discuss social media, communications, and other issues. Earlier this month, I was honored to be included in…