Why I Ride the Pan-Mass Challenge
Doug Haslam For the second year, I have signed up to ride the Pan-Mass Challenge, an annual 2-day bicycle ride across much of Massachusetts. Why do I ride? Well, it’s easy to…
January 15, 2009
Uttercast: Do Taglines Matter?
Do taglines matter? They’re supposed to convey the company or product meaning in a snappy few words. But do the audiences care? Forrester Research’s Jeremiah Owyang (http://web-strategist.com/blog) has done something…