Archive for the ‘Uncategorized’ Category
Wednesday, July 1st, 2009
Mobile post sent by DougH using Utterli. Replies. mp3
Between cycling, fundraising for the Pan-Mass Challenge, and generally being on the social networks, I'm pretty comfortable with numbers. By that I mean setting goals, asking for more, getting as much as possible.
In social media, there is a lot of backlash against "quantity." "Quality" ...
Posted in Uncategorized | 14 Comments »
Thursday, June 25th, 2009
I attended Radian6's "Social Media Rockstars" Social CRM (Customer Relationship Management) event last night, and confirmed one thing:
I am getting impatient.
I'm impatient for social media tools and strategies to be considered- intuitively- part of the whole company fabric, rather than some special new thing.
I'm impatient for social media-themed events to ...
Posted in Uncategorized | 7 Comments »
Saturday, June 20th, 2009
Social Media is Dead (?)
Geoff Livingston wrote the salacious phrase in the title to his recent blog post explaining why he was discontinuing his involvement in the Blog Potomac events. The gist I took from the post was that social media is no longer a shiny new tool, the province ...
Posted in Public Relations, Uncategorized | 15 Comments »
Thursday, June 18th, 2009
I have been reading folks saying that a downfall of Twitter is the constant absence of context in 140-character Tweets, and similarly short Facebook updates.
Too bad. People are there. Make it work.
Make your own context. Again and again. People have short attention spans, not just because of Twitter. People ...
Posted in Uncategorized | No Comments »
Tuesday, June 16th, 2009
So a recent Harvard Business School study said 10% of Twitter users produce 90% of Tweets (http://bit.ly/hbstwit). Does that make Twitter a "Broadcast" medium? I don't think so.
The lurkers, the "Idle Class" of social media, are important . Just as they are in blogs. If the 90% of idles are ...
Posted in Uncategorized | 3 Comments »
Friday, June 12th, 2009
Acronyms for social media proliferate, and tortured acronyms to describe social media practices have become commonplace.
That tears it. I need to do one. Here's mine:
J- Jump in, the blogging's fine
U- Understand your message, in case noone else does
S- Swearing in text isn't as fun as in person
T- Trashing ...
Posted in Uncategorized | 2 Comments »
Tuesday, June 9th, 2009
I think every day about some aspect of my "new" media consumption habits, but I rarely put them together. Here's a bunch:
- TV is all time-shifted. This started in the VHS age. I watch a bit less, too, as Web time creeps up
- News consumption is completely fragmented. No daily ...
Posted in Uncategorized | 5 Comments »
Thursday, June 4th, 2009
One of my reasons for blogging is to experiment. What drives traffic and conversation? Which communication platforms are more effective?
One of my "experiments" is seeing what happens when my friend and very popular social media guy Chris Brogan (www.chrisbrogan.com) links to me. In January, he liked one of my ...
Posted in Uncategorized | 6 Comments »
Wednesday, May 27th, 2009
This isn't about knowing your limitations, but about how they might be your secret weapons. I sincerely believe that limitations are assets in disguise.
- A limited camera (as on a cell phone) takes its own kind of pictures, and accentuates your eye for lighting, distance and how things look from ...
Posted in Uncategorized | 2 Comments »
Tuesday, May 19th, 2009
Maybe it's not really the elephant in the room, but the "PR is Dead" theme came up at last night's Boston Media Makers gathering. Being the PR person present, I responded that PR is changing, not dead. My riff about the end of mass press release emails and PR ...
Posted in Uncategorized | 7 Comments »
