Archive for the ‘social media’ Category

Why Aren’t We Experimenting More?

Sunday, January 29th, 2012

If you bother to check out my blog regularly (thank you), you'll notice a couple of odd posts recently. The first was in some ways an accident. Being a smartass, I decided to react to some random subscriptions to both of my Posterous blogs with a post telling people not ...

Finding Influencers and Collecting Data? Tools Help, But It’s Nothing Without Hard Work

Tuesday, January 10th, 2012

Cross-posted from Voce Nation Recently, I had a discussion with a local (Boston) technology professional about finding influencers via social media. Additionally, I constantly have discussions with clients, colleagues and peers about measurement. Why mention these two facts together? These two topics have a lot more in common than they might ...

2012 Social Media Predictions From a Grump Who Hates Predictions

Friday, December 23rd, 2011

[caption id="" align="alignright" width="400" caption="Flickr photo by tgkohn"][/caption] I have much antipathy - make that hostility - toward any kinds of predictions (see my 2011 social media predictions post  for the only explanation I will give for that). Despite that, I was honored to be asked my 2012 thoughts by the folks at Awareness for ...

The trouble with ROI and measurement is not that you can’t do it

Thursday, December 15th, 2011

[caption id="" align="alignright" width="280" caption="Flickr Photo: lalunablanca"][/caption] Is it "talk about ROI" season now? I have seen several posts online lately about social media ROI, ranging from "it doesn't exist" to "here's how you find it." It makes me think about my own current thinking in the space. As with many ...

Social Media Top 5: Wah-Po, Kuitters, and My Stuff Talks Back to Me

Thursday, December 8th, 2011

Pet Peeves: Washington Post Facebook App Recently I noticed in my Facebook timeline (yeah, i look at that) a lot of links to interesting stories with the "Washington Post" logo on them. Trusted news source, so why not click? Being greeted with a pop-up asking me to grant a Facebook app ...

Is “Social Business” Just a Buzzword? Oh, I Hope Not

Wednesday, November 9th, 2011

My "Buzzword Radar" is oversensitive, honed over years in the PR profession, where the temptation to go the lazy route ""leading provider of robust, scalable solutions" was often too great (or driven by inexperienced managers and less sensitive clients) to resist. This is a great example of a web site ...

Social Media Top 5: Snap Judgments and Lack of Understanding

Sunday, October 30th, 2011

[caption id="" align="alignright" width="217" caption="Photo by spemss on Flickr"][/caption] I spoke on a few current social media topics on my monthly appearance on Media Bullseye Radio this week. I thought I would throw a few more thoughts out there. The overall theme seems to be that people judge too quickly and ...

Social Media Top 5: The Ten Deadly Plagues of Google Plus (aka Growing Pains)

Saturday, October 22nd, 2011

Google Plus an Afterthought? I attended Exploring Social Media Boston last week (ok, Burlington is NOT Boston, but I hope the traveling speakers got a good tour of scenes where Paul Blart Mall Cop were shot). My thoughts on the overall event are here at the Voce Nation blog, but one ...

Go Ahead, Attack Each Other Online (from PodCamp Boston)

Sunday, October 2nd, 2011

Podcamp Boston 6 is in the can- I can't believe there have been 6 (the first occurring on the fall of 2006). As someone involved in each of these PodCamps in some form (I'm going to be like one of those old guys who has been to every SuperBowl) I ...

Social Media Lessons From Vacation

Tuesday, August 30th, 2011

Yeah, right-- you think there's a "social media lesson" for everything? Get a life. Have fun once in a while. Hope those of you in the Northern Hemisphere had a chance to enjoy yourselves this summer.