Social Media Top 5: Through Being Awesome, Content Quality & My Checkins Are Interesting
One: OK, You’re Awesome- Now Get to Work
OK, you’re awesome, I’m awesome- stop talking about it now and get to work and show your employers and clients that awesomeness.
Three: Someone Cares About Your Post– Don’t Listen to the Haters.
I have recently seen posts by people (I’m not even going to link because we all post silly one-off rants that may or may not represent our overall social media personae) looking down on what I call “mundane” checkins. For example, if you use Foursquare, Gowalla or Facebook Places to check in to your daily Starbucks visit, well, that’s just a waste of space and nobody’s interested (bevause, perhaps, there are no celebrities, natural or man-made disasters, or free schwag involved).
Noone should be telling you what is interesting or what is not when it comes to personal posting. I publish my checkins at the YMCA because people frequently comment on or like them, whether as inspiration to work out themselves, or to encourage me. Often I don’t even know, but appreciate it.
Brands certainly like it when you mention them. People near you may be interested, and the more context you add the better, but even the fact you are at a place or doing a certain thing is a signal to people you know. People who don’t care are wasting time asking you not to bother– they need to filter better.
We talk to our friends a lot, and some of the messages are subtle and passive. That’s OK. To the haters, well, ignore and move on — but don’t tell us what’s worthy– we, in turn, should ignore you. Yeah, I posted the following photo of my lunch to Twitter.
Five: I Got Nothing Else– I Hope You All Had a Great Father’s Day.