Doug Haslam

Having worked in PR for more than a dozen years, one of the unkillable buzz-phrases has been “thought leader.” For PR clients, it’s a simplified expression for being known for more than self-promotional reasons. rather than shilling your product or company (there is always a place for that), show expertise in a topic, and get media coverage, [...]

Back in early 2008, I participated in a Social Media Breakfast in Boston about Twitter. Actually, the title was half tongue-in-cheek, half serious: “How Twitter Changed My Life.” One of the questions the audience asked me and my fellow panel members (Laura Fitton, Scott Monty and Jim Storer), was “Would you pay for Twitter?” I [...]