Comments on: Social Media Top 5: Exit: Stage SHIFT, and the State of Public Relations

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By: IIMA – International Internet Marketing Association » Blog Archive » A little pay back

Wed, 03 Mar 2010 04:42:25 +0000

[...] Haslam is making a career transition. This is the first time in about ten years that he’s left one job without immediately having [...]

By: Lindsay Olson » What the Loss of Thousands of Media Jobs Means for PR

Lindsay Olson » What the Loss of Thousands of Media Jobs Means for PR — Mon, 11 Jan 2010 19:07:19 +0000

[...] in the PR profession. In other words, PR will cease to be a “media relations mill” says Doug Haslam who writes in his blog that: Public relations agencies have actually made progress in scaling down [...]

By: Doug Haslam » Blog Archive » A Personal Perspective on Making Career Networking Work

Wed, 06 Jan 2010 02:41:04 +0000

[...] you may have gathered from my recent post, I am making a career transition- ok, I’m looking for a job, sound better? The process of the search has changed a lot since [...]

By: CreativeSage (Cathryn Hrudicka)

CreativeSage (Cathryn Hrudicka) — Tue, 05 Jan 2010 01:18:16 +0000

Twitter Comment

@DougH Aw, thanks! Your post & all the comments are must-reads for #PR pros & anyone using #socialmedia: [link to post] #smchat #hcsm

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By: CreativeSage (Cathryn Hrudicka)

CreativeSage (Cathryn Hrudicka) — Tue, 05 Jan 2010 00:33:16 +0000

Twitter Comment

..Hence, my comment @DougH insightful post, Social Media Top 5: Exit: Stage SHIFT, & the State of Public Relations [link to post] #in

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By: Doug Haslam

Doug Haslam — Mon, 04 Jan 2010 22:06:23 +0000

Cathryn- Thanks! Comments like yours are what really make a blog post sing. You reinforce the idea that for me, “PR” does not have to be my designation- or, that what “PR” is is changing, and I want to stay at the forefront of those changes.

Now; I’m looking forward to your blog posts!

By: Doug Haslam

Doug Haslam — Mon, 04 Jan 2010 22:03:58 +0000

Todd- Thanks, and I am flattered to rate “hombre” rather than “amigo.” Don’t think I don’t catch those little things :)

Tim – “Meating” it is. Look for it in the next Word of the Year announcement.

Amy- Thanks, and I can;t wait to get back on the bike– soon!

Jon- Thanks for the well-wishes.

Mark – At the risk of sounding not-humble, I share your confidence. There is a lot of interesting opportunity out there.

By: Cathryn Hrudicka

Cathryn Hrudicka — Mon, 04 Jan 2010 21:38:13 +0000

Great, thoughtful post, Doug, and I’m really looking forward to your next move! Wherever you decide to apply your capabilities and talents, I’m cheering you on. Your observations pinpoint the key issues right now for PR’s relationship (and integration with) social media practices.

In a risky move, I decided not to call myself primarily a PR firm a few years ago, after many years of running a successful PR business. Now, I’m not even calling myself a “social media specialist” as a primary identity because (1), there are so many making that claim now; and (2), it’s about where we are going with the social media tools—as you mentioned, there are so many uses and creative applications possible across organizational silos. Social media is no longer completely owned by PR and marketing, although certainly, all practitioners in those fields should be trained in social media strategy and integration, in my opinion. Measurement and metrics—how to obtain them, analyze and evaluate them—needs to be a required part of that training.

Now, I think we are moving quickly toward integration of overall business strategy, innovation, collaboration and social media, social networking and uses of both external and internal communities, so my own business focus has moved to discovering and facilitating new opportunities at that crossroad. We’re already seeing exciting new business opportunities there, as well as world-changing opportunities for nonprofits, social entrepreneurs and social innovation. These trends excite me more than anything else and will redefine some of the labels we have taken for granted in the past. Ooh…I feel some blog posts coming on…Happy New Year, and keep us posted on what you’re up to! Best to you in taking your next steps.

By: Mark Wallace

Mark Wallace — Mon, 04 Jan 2010 16:55:25 +0000

Doug:

Nice post. Congratulations on the next chapter. Given your SM knowledge, confident it will have a happy ending for you.

Mark Wallace
@mwallcomm