Doug Haslam

Gischeleman: "To Create With the Mind"

February, 2009

Uttercast: What Are You Afraid Of?

I’m fond of the "just do it" school of social media. A lot of these tools are both pre-mainstream and cheap/free, so experimentation is a low risk venture. For that reason I try not to be too quick to criticize companies and people who don’t do it "correctly." Look at ABC News and their embrace [...]

Posted in Uncategorized | 5 Comments »

How I Use Twitter (this is probably part one)

I’m a big user of Twitter – as many of you know, since the main traffic driver for this blog is Twitter – but I have probably not blogged about it so much lately– I have mentioned it and surrounding issues a bit, sure, but not about why and how I use Twitter. I figured [...]

Posted in Uncategorized | 3 Comments »

Uttercast: RSS; Who’ll tell us what to read?

After reading Ike Pigott’s article on Media Bullseye, "It’s Nothing Personal," (http://mediabullseye.com/…onal.html), in which he mock-apologized for not following the too-many blogs in his feed reader, I asked myself- will RSS fail as a consumer application? It may. – RSS is too complicated to explain, even if it’s "really simple." Is it too much to [...]

Posted in Uncategorized | 1 Comment »

Social Media Top Five: Journalist POV, Incivility, and PR Agencies Really Doing Social Media?

Press Releases From a Journalist’s POV Daryl James, a former newspaper professional, lays out some very simple tips on what should go into a news release to get an editor’s or reporter’s attention. Some of them are beyond common sense, but always worth repeating. Setting aside the fact that the fixation on the news release [...]

Posted in Movies, politics, Public Relations, social media, Social Media Top 5 | 4 Comments »

Uttercast: Boston Globe’s Ted Kennedy Series

I have been reading the Boston Globe’s series on Ted Kennedy and have a few thoughts: (http://www.boston.com/…ls/kennedy) – Flogging a book with a serial in the paper is old school. Still effective? – Did this sell papers in the way, say, Obama inaugural special editions did? Will we see more if it does? – The [...]

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Uttercast: On Media Hype and Responsibility

Taking part in Journchat Monday evening on Twitter (http://journchat.info/, http://twitter.com/journchat), one question came up that didn’t speak to PR people on the surface; did media hype make the economic situation worse? My answer is yes, "pack journalism" hypes any situation, including wars and perceptions of candidates, out of whack. But it does mean something to [...]

Posted in Uncategorized | 1 Comment »

Uttercast: Whither Print Newspapers?

The discussion about the future of newspapers isn’t inside baseball anymore; it’s kitchen table discussion. As we all wonder what will happen to the dailies, and talk about the Detroit Free Press going to three-day delivery only and the Christian Science Monitor (a client) funneling print to a weekly, I think about how my habits [...]

Posted in Uncategorized | 5 Comments »

Pan-Mass Challenge Update: Feb 15, 2009

The Pan-Mass Challenge is still more than five months away, but I have had an eventful couple of weeks in preparation. Fundraising is Off to a Great Start: Thanks to some very generous folks (who are probably reading this), I am actually ahead of my fundraising pace of last year. I am not resting, though, [...]

Posted in Pan-Mass Challenge, social media | No Comments »

Social Media Top 5: How to Look Like an Ass on Twitter, and Baby Dunbars

Marketer Sounds off About a Reporter’s Rudeness, Acts Surprised When Said Reporter Unleashes a Barrage of Verbal Abuse A few lessons from the very public nasty words between marketer (“Don’t call me a PR person”) April Dunford and National Post reporter David George-Cosh: – I agree with Jennifer Leggio of ZDNet (linked above), that neither [...]

Posted in Social Media Top 5, Uncategorized | 1 Comment »

Uttercast: Maybe It’s Not a Blog

Quick thought from listening to the great "Marketing Over Coffee" podcast (http://marketingovercoffee.com)/. Christopher Penn told of an older woman who said she doesn’t read blogs on her Kindle, but reads the Huffington Post (www.huffingtonpost.com). Wait, isn’t that a blog? Apparently not. Same goes for podcasts, e-newsletters and more. Not only is format not the first [...]

Posted in Uncategorized | 2 Comments »

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