Doug Haslam

I love vacations and days off, but while I can rest, I know the rest of the world is still going full-tilt while I’m off. Holidays are different. The whole world – or enough of my world in the U.S. – stops for the Thanksgiving long weekend. Those of you also celebrating Thanksgiving. Enjoy the [...]

I got meme-tagged by Susan Getgood (http://getgood.com/roadmaps), asking me to weigh in on what change Obama will bring. Change? I am tempted to snort that a politician is a politician, and we are in for our usual 4-8 years of partisan wrangling and gridlock, despite an orgy of Democratic majorities. However, I do see some [...]

PC Magazine is the latest publication to announce that it is stopping its regular print edition to concentrate on the Web. In public relations, we worry- as print publications decrease, will there be anything left to pitch? The answer, of course, is "I refuse to answer such an ill-considered question." While there are certainly economic [...]

I often notice two types in online (ok, social media- but really it’s not just about that) interactions: Discoverers and Discoverees. I try to follow as many Discoverers as I can, as that is where I get the shared links, interesting articles, and information. I guess that makes me a Discoveree; one who seeks out [...]

Look at the patch in this picture. 1981 seems like another era, but I was actually a teenager when I attended the event indicated on this gaudy piece of embroidery. Why this photo? I have been thinking of mindset lately. Mindset, as in Beloit College’s "Mindset List" at http://www.beloit.edu/mindset, designed to remind teachers of the [...]

I love to make obscure pop culture references. I suppose it makes me feel smart to know useless stuff, but also, when someone else gets the reference, you can make instant connections. What if you’re trying to reach a larger audience? Do you know how to walk the line between cool and obscure? I think [...]

Yesterday’s Social Media Breakfast in Boston (SMB10- have we really had 10 already?) bore the topic "Social Media ROI." The speakers, Brian Halligan of Hubspot, Matt Cutler of Visible Measures, and Andrew McAfee of Harvard Business School, all weighed in on a topic that clearly they need to think about every day. What did I [...]