Social media news and observations I came across while studying up for my appearance on the Media Bullseye Roundtable podcast this week:
- Social Media High School meets the real thing: I have noticed a number of high school classmates joining Facebook lately, so far the people who have friended me are people I don’t mind at all reconnecting with. Has there been some sort of push to get more reg’lar folks on Facebook? Has Generation X (a term I prefer not to be associated with, but by the book I belong to that group), finally started the march to take over social networking? It seems so random, but has me intrigued.
- Twitter has started an elections page– now you can view all the mindless rants, cheerleading, and tinfoil-hat conspiracy theories on one page– and not just those written by your Twitter “friends!” So, is Twitter moving into groups or topic pages? Have they woken up to the potential market competition from Yammer, Laconi.ca and the like? Is their back-end stable enough to avoid the fail whale? TechCrunch has more thoughts on the topic.
- For public relations folks- Renee Blodgett lays down some common sense about how pitching bloggers fits in with basic PR tactics. She says something I have been harping on for a long time, but more eloquently: that blogger relations is not a whole new set of PR skills, but a great opportunity to do remember how media relations is done properly– as human beings, not mass email marketers. Recommended reading for all PR folks.
- You know Dunbar’s number? It says that one can only have effective social relationships with up to 150 people at once. Despite most of my social networks going fr past that number, I agree with that premise. Certainly, I am not actively engaging with more than that number of people at any one time- but I see the larger worls (even my larger Twitter network base) as a series of “Little Dunbars” that overlap often, but operate independently. At least, this is how I feel about the problem of scalability as it pertains to businesses and their engagement in social network. Susan Getgood adds to this the notion of “fans.”
- Last: My current favorite viral video, at least until the new FreeCreditReport/ Rappin’ Ed McMahon ads come out, is Katie Couric’s interview with Tina Fey. Priceless. I wonder what Sarah Palin and the McCain campaign thought when they heard about this sketch: